Marketing Blog

24/05/2016
Copywriting agency: voice versus tone of voice
When a copywriting agency is commissioned by a company for writing texts, it must necessarily pass through a phase of study and research to...
17/05/2016
Ranking on search engines and "content marketing"
Today we talk about ranking on search engines in relation with the concept of content marketing. Let's start first of all by the "content...
10/05/2016
Social Media Marketing and public relations are digital nowadays!
Today we talk about "public relations." What do we mean by this term? In general the whole COMMUNICATION of the company, in order to create...